BenQ's Colorific FAQs:
Curious about ANSI Lumen ratings & color accuracy in projectors?
Check out these frequently asked questions.
What are the ANSI Lumen ratings?
The industry standard brightness measurement developed by the American National Standards Institute in 1992. Derived by measuring the light output of projectors at different positions and averaged together, ANSI specifications are the official standard used by the majority of brands for easy brightness comparison. According to Wikipedia, ANSI lumens are, in general, more accurate than the other measurement techniques used in the projector industry. This allows projectors to be more easily compared on the basis of their brightness specifications.
So What is Color Lumens or Color Brightness?
Color light output is a proprietary projector display metric developed by Lumita Labs at the request of Epson and the 3LCD consortium. It measures only the brightness of three colors – red, green and blue primaries – and doesn’t measure secondary or difficult to reproduce colors. Of the more than 20 leading projector brands** in North America, only three use this measurement in the majority of their specifications.
What is color accuracy?
In order to deliver the most accurate color possible, BenQ uses DLP® technology that is similar to professional digital cinema projectors in that it uses the technique of combining primary and secondary colors in complex color algorithms to display over one billion colors on the screen. Like high-end color printers, the mixing of the primary colors with other colors – such as yellow, cyan, magenta, and white – enables more precise color matching. BenQ uses DLP® BriliantColor™ technology to optimize images for specific color balance effects that are ideal for diverse applications such as photographs, presentations, movies and spreadsheets. Because color accuracy is critical, BenQ combines this approach with high-contrast performance to deliver images that are simply not possible with traditional 3-color process technology.
All BenQ projectors are powered with DLP® technology and BenQ is the #1 Global DLP® Projector Brand (Source: FutureSource)
**PMA Research Q1 2013 All Projector American Census published specifications.